Mindsea

Mindsea is an award-winning mobile app development agency with a renewed focus on the Health & Wellness industry. As part of their refocus, I had the pleasure of working with key stakeholders to guide them in the discovery and execution of their brand story. Once the brand story was in place acting as a guide, I continued to work with their team of talented designers through the exploration of a new brand identity. The new identity ended up being a simplified and elevated evolution of their existing identity. The team at Mindsea is in the process of rolling out the rebrand guided by the brand story.

BRAND STORY, IDENTITY